Why Readability Matters and How to Get It Right

Illustration of a person reviewing a digital content layout, representing readable and accessible web design.

This guide was developed in alignment with WCAG 2.1 Level A/AA standards.

Readability is all about making your content easy to read and understand. When your content is readable, it’s accessible to a broader audience.

Readability Using Grade Levels

The Web Content Accessibility Guidelines (WCAG) recommend writing in a way that most people can easily understand, ideally not above an 8th grade reading level. This isn’t just for people with disabilities; it’s a best practice for clear, effective web writing. Keeping content at this level makes it easier for everyone to read, follow, and understand.

How to Achieve an Accessible Reading Level

  • Use simple words: Avoid complex or technical language. Choose common, everyday words that are easy to understand. 

  • Avoid jargon: If technical terms are necessary, define them in simple terms. 

  • Test readability: Use tools like Hemingway Editor

  •  to check the reading level of your content, ensuring it meets the recommended grade level. 

  • Keep sentences short: Aim for concise sentences to make your writing clear and straightforward.

  • Organize information clearly: Break down content into smaller sections with headings and subheadings to guide readers. 

Example of Text Revised for Readability


Original

Revised for Readability

"Our pet care services encompass a wide array of options tailored to accommodate the varying needs and preferences of our clients. We provide comprehensive grooming, boarding, and training services, all meticulously designed to ensure that each pet enjoys a joyful and healthy experience while in our care."

"We provide a variety of pet care services to meet our clients' needs. Our offerings include grooming, boarding, and training, all aimed at ensuring a happy and healthy experience for pets."

Readability: Grade 16 (Poor)

Readability: Grade 7 (Good)